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Kinetika’s home town, Purfleet, is on the cusp of extensive redevelopment and working with developer, Purfleet Centre Regeneration Ltd, we have created a series of silk flags to profile and connect the many different groups and organisations who live and work there.
Kinetika artist Jacci Todd began by creating a silk flag with the Purfleet Community Forum, using its logo to translate a bold design that represents the group who work tirelessly to promote the town and its people. The flag also celebrates the new name for town, which recently became Purfleet-on-Thames.
‘The rope background, lifebelt and centre design show the link between Purfleet and the River Thames… The centre design with sun, boat and river are from the forum’s logo. The bright coloured ring shows the bright future of an area that is on the rise.’ Trevor Batchelor, Vice Chair of the Community Forum
For the other 24 flags, Purfleet groups were invited to the Kinetika studio to create designs that collectively celebrate the Purfleet community and tell the story of the area. The final results can be seen in the images on this page.
‘Kinetika has always put the community of Purfleet-on-Thames at the centre of its activity and, as we at Purfleet Centre Regeneration Limited (PCRL) always strive to do the same, we are delighted to be supporting their work. We are determined to bring the Purfleet-on-Thames regeneration scheme together in partnership with the community to create a thriving environment, which creates not only new homes but also brings wider creative, healthy living, employment and educational opportunities for Purfleet-on-Thames.’ Ken Dytor PCRL founder
All the Purfleet communities are invited to come together and walk their flags from the town to High House Production Park for the celebrations and culmination of T100 Calling on 27th September. They will then be available for community events and exhibitions in the coming years.
Ali Pretty, Artistic Director of Kinetika said: “It’s very exciting for us to have the chance to work closely with the communities in Purfleet and together play an active role in the town’s development as it evolves into an innovative creative hub on the banks of the Thames.”